Wondering how to engage customers more to increase your feedback responses? Find some of our tried and tested recommendations in this article.
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5 ways to increase your customer engagement
Asking - The best method is to ask for feedback from your customers. Make sure as many of your customers as possible are receiving your feedback invitation link in a way that suits them best. Learn about the different feedback invitation methods in this article: What are the different feedback invitation methods?
Prize Draw incentives - Businesses that offer a prize draw incentive continually see an increased amount of customer feedback. This doesn't have to be significant but is often the difference between a customer taking the time to leave feedback or not. To find out more about how Customer Radar can organise and manage a prize draw for your business, try this article: How do I set up a Prize Draw?
Visibility - Internal engagement is a key factor that drives customer feedback responses. Making sure your team is involved and engaged in the customer feedback process will often improve both feedback response rate and star ratings from customers. Customer Radar offers a Live Feed feature to help with internal visibility, find out more in this article: What is the Live Feed feature?
QR codes - Everyone in New Zealand now knows how to use a QR code after using the COVID tracer app. These are an amazingly simple way to direct customers to your feedback page and one that customers are confident using.
Smile Fridays - This method has been used by quite a few companies to increase both team and customer engagement. You can actually see the word smile appear more in the Wordcloud on Fridays!
